Articles
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What Are Dos And Don’ts Of OGSM?
OGSM stands for Objective, Goals, Strategies, and Measures and is a simple but sophisticated approach to strategic planning. Using OGSM allows you to define on a single page what you aim to…
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How Many Initiatives Should My Strategy Have?
When using the OGSM approach to strategy, I often come across the question of how many initiatives a strategy should have. In the following, I summarize what works best in my experience.…
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Why Good Strategies Fail And How To Avoid That Yours Does Too
Shockingly, 1 out of 3 business strategies fails and only about 50% of strategic initiatives are considered successful. This is a massive waste of resources and could sink a business. So why…
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What Comes First: Objective, Goals Or Strategy?
In business, objectives, goals and strategies are often used interchangeably when describing a company’s direction. Yet they are very different. Which one comes first – and does it really matter? When developing…
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Should Small Businesses Do Strategic Planning?
In small businesses strategic planning is often brushed aside as being too costly and time-consuming and taking too much attention away from operations. However, without a strategic plan, a business would lack…
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What Should The Agenda Of A Strategic Planning Meeting Look Like?
If you have been asked to prepare the agenda of a strategic planning meeting but are not sure what to include, look no further. I have scoured over the many strategy workshops…
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OGSM Example: How Tony Turns His Pizza Parlor Into An Italian Restaurant
OGSM stands for Objective, Goals, Strategies and Measures and is a one-page business plan that defines ‘what’ you aim to achieve and ‘how’ you are going to achieve it. As part of…
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What is The Role Of The Facilitator In A Strategic Planning Workshop?
Good strategic plans and strong organizational commitment arise from strategy workshops that allow open, candid, and inclusive discussions. An expert facilitator can help you achieve that. The role of the facilitator in…
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How to Set Effective Measures to Implement Your Strategy
When using the OGSM methodology or developing any strategic plan, it is important to define strong measures that drive strategy implementation. This is how you turn your strategy into results. Measures are…
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How To Develop Strategies That Work?
Making smart strategic choices is critical for any business, particularly small businesses. But when searching online for guidance on how to develop strategies, I have been frustrated to find mostly theoretical or…
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How To Set Clear Goals For Your Strategic Plan?
During our annual planning meeting earlier this year, my team asked some really good questions about setting strategic goals and I decided to write down the answers because they vastly improved our…
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How To Write A Great Objective For A Strategic Plan?
A great strategic plan must give clear direction to the business about where it is going and how it will get there. And this starts with a great objective statement. The objective…