Articles
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How to Build Your OGSM With AI: A Step-by-Step Guide (With the Questions to Expect)
What actually happens in an AI-facilitated OGSM session: all eight phases, the questions you’ll be asked, the quality bar, and how to prepare for it.
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Why AI Should Facilitate Your Strategy, Not Write It
AI can produce a plausible strategy in two minutes. It will be worthless. Here’s what AI is genuinely good at in strategy — and where you have to decide.
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The OGSM Strategy Builder: Build Your Whole Strategy With Claude, One Phase at a Time
A Claude Skill that facilitates your OGSM across eight phases — diagnosis to one-pager, in HTML, Excel, PowerPoint and PDF. You still make the choices.
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How to Run Your OGSM Quarterly Review
Running an OGSM quarterly review means gathering your leadership team for 60–90 minutes to assess whether your Objective still reflects your ambition, whether your Goals are on track, whether your Strategies are…
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The AI Strategy Audit: How to Use AI Tools to Keep Your OGSM on Track
Run an AI strategy audit on your OGSM in 30 minutes. Use these prompts with ChatGPT or Claude to stress-test your Goals, Measures, and Strategies before your next review.
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Is Your Strategy Off Track? 10 Warning Signs and How to Fix Them
Is your strategy off track? Spot the 10 warning signs before it’s too late — and get practical fixes to get your OGSM and your team back on course.
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Using OGSM to Build Your HR Strategy (With KPI Examples)
Most HR strategies live in a slide deck that no one else in the business reads, references, or holds the HR function accountable to. OGSM for HR works by translating your company’s…
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OGSM for Startups: Does It Work Before Product-Market Fit?
OGSM can work before product-market fit — but only if you strip it back. This guide covers what a pre-PMF OGSM looks like in practice, what to cut, and when you should…
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The OGSM Measures Column: Two Types, One Big Mistake Most Teams Make
OGSM measures explained: the Measures column holds two types — Dashboard KPIs showing whether your strategy works, and Action Plan measures tracking what you’re doing. Most teams only see one of them,…
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The Most Common OGSM Mistakes (And How to Fix Them)
The OGSM template looks deceptively simple — four boxes — and most teams fill it in wrong in exactly the same predictable ways. The most common OGSM mistakes aren’t about formatting —…
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OGSM vs Balanced Scorecard: Which Strategy Framework Actually Fits Your Organisation?
OGSM and the Balanced Scorecard are both strategy frameworks — but they solve different problems. OGSM gives you one-page clarity and fast alignment; the Balanced Scorecard gives you systemic performance coverage across…
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OGSM Measures: The Complete Guide to Dashboards, KPIs, and Action Plans
OGSM Measures contains two distinct sub-elements most teams never separate: a Dashboard that tracks whether each Strategy is on track, and an Action Plan with the specific initiatives, owners, and deadlines that…